Glossify Customizable Color Gloss, Ash Brown

Use this after bleaching and toning my hair to had a beautiful gloss. Easy to use and works great!

This isn’t bad at all. I was going pleased with the results. I applied to my dry roots and applied the rest after I wet the length of my hair. I received a more concentrated/dark color on my root area and a more sheer color throughout the length. The results were exactly as I hoped. One thing to consider before applying this product (especially ash colors!)… Is your hair damaged? If so, you will want to stay away from ash colors. Ash has green in it, it’s great for neutralizing brass, but if hair is dry and damaged it will grab gray/green. Is your hair highlighted? If so, you will want to apply this to the root area first and not leave on the length for long. I’d definitely apply this to wet hair if you want the highlights to show through. The longer you leave the product on, the darker it will be. Again, this isn’t a bad product, often undesirable results are due to user error.

Applied to faded balayge level 7 (level 6 natural, highlights level 7). Placed on dry hair for 15 mins. My hair is now black. Pretty pissed. Mahogany shade used.

The first pic is my “before” - pretty much t18 blonde and after following the instructions for this stuff it looked like the dye was mustard yellow and washing it out, it is like a light brown.

I'm so happy I found this product! I've used it several times now and it works wonders. My hair color is naturally a medium ash brown and it's hard to find a good store bought ash color that doesn't get brassy. I'd never used a gloss like this and, not only did the color come out perfectly, it was much easier on my hair, which is usually pretty thin and fragile. My hair looks and feels so much stronger and smoother. It has so much shine and it's so soft that I keep petting my head. It completely neutralizes the red and the color lasts maybe 6-8 weeks before I feel like I need to apply it again (I wash my hair every other day to every 2 days). I also like the versatility of selecting for a wet or dry application to get a more or less intense color. I've always done a dry application and leave it on for 25min. I'm very satisfied with the results, which is what you see in the pic. So shiny! And, finally, a proper ash color that doesn't get brassy, it just dulls after many weeks of shampooing. I definitely recommend this.

Easy to use, but product really didn't work well on my hair. Didn't improve shine.

I've used this product a couple of times & absolutely love it! Unfortunately, it has been discontinued. :( So... I went to Amazon to see if I could still find it in my color 'Mahogany Brown'. I was so happy to find it on here & ordered in October 2023. I didn't open it to use it until today... (Dec. 1st. 2023) Box was completely sealed... The bottle of color inside the box was not 'Mahogany Brown' it was 'Clear' which is obviously not what I ordered or expected. So disappointed. I'm not sure how this happened , but I did call the company that made it, Schwarzkopf... There is nothing they can do as they no longer make this product.

My hair is naturally ash blonde and I purchased ash blonde to just give it a little more shine. When started applying it it turned my hair orangy yellow. I looked like a carrot top! Was a very scary 20 minutes for me.... After I washed it off, most of yellow came off, but still left slight yellowish tint to it. Almost unnoticeable, but I do see it. No shine or gloss added. Also, my hair feels a little drier. I don't think I will buy this again. Gave me nothing really except losing $10 and 30 minutes out of my life.