---
product_id: 334283132
title: "Wella Soft Color by Natural Instincts"
brand: "wella"
price: "Rp508128"
currency: IDR
in_stock: true
reviews_count: 13
category: "Wella"
url: https://www.desertcart.id/products/334283132-wella-soft-color-by-natural-instincts
store_origin: ID
region: Indonesia
---

# 20 min full cure time Up to 4 weeks radiant shine 92% less hair breakage Wella Soft Color by Natural Instincts

**Brand:** wella
**Price:** Rp508128
**Availability:** ✅ In Stock

## Summary

> 🌟 Elevate your hair game with Wella Soft Color — where vibrant meets healthy!

## Quick Answers

- **What is this?** Wella Soft Color by Natural Instincts by wella
- **How much does it cost?** Rp508128 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.id](https://www.desertcart.id/products/334283132-wella-soft-color-by-natural-instincts)

## Best For

- wella enthusiasts

## Why This Product

- Trusted wella brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Ammonia-Free Formula:** Gentle on your scalp and hair, no harsh chemicals here.
- • **Quick & Easy Application:** Full color development in just 20 minutes—perfect for busy pros on the go.
- • **Dermatologist-Tested Safety:** Clinically approved for sensitive skin, because your scalp deserves the best.
- • **Multitreatment Natural Blend:** Infused with coconut oil, aloe vera & shea butter for deep nourishment.
- • **Vibrant & Long-Lasting Color:** Up to 2x brighter color with a silky finish that lasts.

## Overview

Wella Soft Color Hair Color Kit 323 Dark Robusta offers a demi-permanent, ammonia-free hair dye enriched with natural ingredients like coconut oil, aloe vera, and shea butter. Designed for chemically treated hair, it delivers up to 2x brighter color with 92% less hair breakage and radiant shine lasting up to 4 weeks. Dermatologist-tested and quick to apply, it’s the perfect choice for professionals seeking vibrant, healthy-looking hair without compromise.

## Description

Soft Color is Wella's ammonia-free dye, perfect for you who want to have a color up to 2x brighter and silky hair. Its Multitreatment system is made of natural ingredients that are soft for chemically treated hair. That's why Soft Color is Wella's healthiest way to dye your hair.

Review: Good option on behalf of quene no 3 - Super number 1
Review: لم يصل المنتج الى البيت

## Features

- خالي من الأمونيا، لون نباتي
- يرطب الشعر مع ٩٢٪ تكسر أقل* *مقارنة بالشعر غير المعالج، قد تختلف النتائج باختلاف أنواع الشعر
- مع زيت جوز الهند، الألوفيرا وزبدة الشيا
- لمعان مشرق حتى ٤ أسابيع
- مختبر من قبل أطباء الجلدية

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B096RDJL8W |
| ASIN  | B096RDJL8W |
| Best Sellers Rank | #156,386 in Beauty ( See Top 100 in Beauty ) #1,876 in Permanent Hair Color |
| Brand Name | Wella |
| Color | Dark Robusta |
| Container Type | Bottle, Tube |
| Country of Publication | United Arab Emirates |
| Country of origin  | United Arab Emirates |
| Customer Reviews | 4.1 4.1 out of 5 stars (333) |
| Customer reviews | 4.1 4.1 out of 5 stars (333) |
| Date First Available  | 2 June 2021 |
| Full Cure Time | 20 Minutes |
| Global Trade Identification Number | 03616302076833 |
| Hair Color Permanence | Demi-Permanent |
| Hair Type | Chemically Treated |
| Item Form | Cream |
| Item Weight | 0.18 Grams |
| Item model number  | C953916 |
| Manufacturer | Wella Koleston |
| Manufacturer  | Wella Koleston |
| Manufacturer Part Number | C953916 |
| Material Features | Natural |
| Material Type Free | Ammonia Free |
| Model Number | C953916 |
| Number of Items | 1 |
| Product Benefits | Hair coloring, moisturizing, and conditioning with radiant shine |
| Product Dimensions  | 6.01 x 9.05 x 16.3 cm; 0.18 g |
| Recommended Uses For Product | PREPARATION - Use an old towel to protect your clothing. - Put on gloves. - Open the tube 1 and squeeze the content into the developer bottle 2. - Close the bottle and shake it thoroughly until the mixture is well blended. - Cut the tip of the applicator bottle with scissors. - Use the coloring cream immediately. APPLICATION 1. APPLY ALL OVER Start at the roots, apply the color cream immediately t… |
| Unit Count | 1 Count |

## Product Details

- **Brand:** Wella
- **Colour:** Dark Robusta
- **Item form:** Cream
- **Package information:** Bottle, Tube
- **Product benefits:** Hair coloring, moisturizing, and conditioning with radiant shine

## Images

![Wella Soft Color by Natural Instincts - Image 1](https://m.media-amazon.com/images/I/71UkE1jeAHL.jpg)
![Wella Soft Color by Natural Instincts - Image 2](https://m.media-amazon.com/images/I/81EFZNV-bJL.jpg)
![Wella Soft Color by Natural Instincts - Image 3](https://m.media-amazon.com/images/I/81GVOR5bc3L.jpg)
![Wella Soft Color by Natural Instincts - Image 4](https://m.media-amazon.com/images/I/81rLtpCyKdL.jpg)
![Wella Soft Color by Natural Instincts - Image 5](https://m.media-amazon.com/images/I/81V7u9mkR-L.jpg)

## Available Options

This product comes in different **Color, Size** options.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Good option on behalf of quene no 3
*by R***A on 7 April 2026*

Super number 1

### ⭐⭐⭐⭐⭐ Review
*by ح***ي on 9 April 2026*

لم يصل المنتج الى البيت

### ⭐⭐⭐⭐⭐ Soft and shiny hair
*by A***D on 30 December 2020*

This is really work, I dyed my front hair pink while ago and after my roots became black and the color start to fade, I decided to use this. My rest of hair is black, I applied this and I got dark brown hair on my front pink hair it turns chocolate brown ,I really like it. I think this will not work if you have black hair as much as it will work with bleached or dyed hair! My hair still soft and shiny!

## Frequently Bought Together

- Wella Soft Color Natural Instincts Hair Color 3/23 Dark Robusta
- 4 Pieces Hair Dye Brush Kit, Black - PF-040

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**Shop now:** [https://www.desertcart.id/products/334283132-wella-soft-color-by-natural-instincts](https://www.desertcart.id/products/334283132-wella-soft-color-by-natural-instincts)

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*Product available on Desertcart Indonesia*
*Store origin: ID*
*Last updated: 2026-05-14*