Lasting Performance Long Lasting Foundation 101 Ivory Beige

I used this makeup for decades before it was discontinued. Since then, I have tried many other foundations, some extraordinarily expensive, that did not perform as well as this inexpensive Max Factor. Seems as good as the original, and at 71, I've already gotten compliments from younger women on how nice my makeup looks. Two cosmetic saleswomen have asked if I'm wearing foundation at all.

If you don't have this in your makeup collection. Your missing out. Throw,away that concelear.and all that crap that claims to hide large pores,blemishes,scars,age spots.. TaDa.. This is all you need. a light dusting of powder if u must and setting spray. I have poor damaged skin from mold. I have spent $$$$ on every dam new foundation,( that I can afford) to hide these imperfections that's made me so self conscious for years. I would apply layer of this . dab of that .. I could still see the constant reminder of the damage that was done. Only to have to go wash it off because it got cakey,smeared,didn't cover or hide anything... Then start all over. I moisturize,used a damp sponge and "1" just one layer and I was shocked. But still not holding my expectations to high... I continued with doing eyeshadow .. And then applied a tiny mix of primer and pea size amount of foundation over top of the foundation I did in the beginning with a damp beauty blender.. (Only because I'm so used to applying so much...i felt very insecure about the what ifs in the hours to come)..i used no powder or setting spray. My makeup did not smear.cake up.turn blotchy.melt .oxide,or fade in 6 hours.would have last longer but it was late so I washed my face after getting home to get ready for bed. ( Everybodys diffrent). No perfume smell and feels like nothing is on your face. It's very light so your not suffocating your skin. I usually wear the next color up from ivory. *I'm blonde with green eyes.. i got ivory beige. It's very true to it's color. . So you get Excellent coversge. True to color match. Touch proof.no harsh smell.creamy blends out well.. what are you waiting for gEt it before it's too late

I really like max factor foundation, wish it was sold in stores! This particular color is still a bit dark for my skin tone (I'm porcelain), but I live that this is the perfect weight and coverage!

This Max Factor magic makeup is terrific ! I’ve been using this foundation for 15 years . I’ve tried expensive foundations from the upscale department stores but always go back for this staple. It has total coverage and it’s not greasy, it makes my skin look like porcelain , and lightweight and years younger. If you haven’t tried it , it’s a must but don’t tell everyone, it's our secret just between you and me . It’s so affordable but yet it does so much ! It blends well and I am light skin so I always use the Ivory. You can thank me later ♥️

Super greasy

I chose a five-star rating, because it is by far the best foundation anywhere!!! I have worn it for many years, and was so upset when it was no longer available at the pharmacies, in the USA! I learned from the clerk, beforehand, that the company was going overseas. So I went to every drug store in my area of Orange county, and bought up all of my shade, #6 Creamy Beige. It is superior to the expensive brands, in high end department stores, where foundation makeup is two to three times the price. I strongly recommend it. I love the velvety finish it gives my skin, the shades are beautifully subtle, and it covers well without ever looking heavy. It looks so natural and blends with your own skin color, making it even more beautiful and healthy looking! It is not greasy, it lets your skin breathe, and never leaves streaky lines, but just blends in. Now, I go online to find it. My favorite shade is not easy to find, at all, and some of the names of the colors, as well as the numbers, have been changed. I settled on the nearest, #101, Ivory Beige. It is close, but Creamy Beige has a slight rosiness that is beautiful. Oddly enough, some sites I buy on Amazon and the package comes, with a postmark from England!!! Imagine, my former local drugstore cosmetics are coming to me from across "The Pond"! I love it, love it, love it! If you try it, you will. too! Trust me!!! Jean Marie from Newport Beach.

Max Factor was discontinued in the US and I was trying to find a source where I could buy the product that I have been using for years. I could not find the exact shade I have been using. It was very hard to find a proper color so I guessed. I came close but it was not quite right. Wish I could find a match because I loved this foundation-it covered well and stayed on all day.

I can’t get Max Factor through the local stores and I think it’s the best foundation product on the market. Been using it for years and I am so glad to get it quickly through Amazon. A little bottle lasts for months

vry bad prdt.

I'd like the product and I'm happy with the product quality. I bought it at the discounted price so was really good choice. Recommended.

Great foundation, would reccomend as creamy and covers well, value for money.

Tan bueno, que tengo que pedir más, muy buena textura. Cubre pero no lo notas, queda muy bien y el color identico a mi piel. Me encanta

Original