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🎯 Bulls-Eye 1-2-3: The primer pros trust to nail every coat, every time.
Zinsser Bulls Eye 1-2-3 is a high-performance, water-based gray primer designed for interior and exterior use on a wide range of surfaces. It dries quickly—touch dry in 30 minutes and ready to recoat in 1 hour—while blocking stains and odors. Its gray tint enhances coverage and vibrancy of topcoats, making it a top choice for professionals and DIYers aiming for flawless, efficient paint jobs.














| ASIN | B00U7KNUR8 |
| Age Range Description | Adult |
| Best Sellers Rank | #2,655 in Tools & Home Improvement ( See Top 100 in Tools & Home Improvement ) #2 in Primer Paint |
| Brand | Zinsser |
| Brand Name | Zinsser |
| Color | Gray |
| Color Code | No Color |
| Container Type | Can |
| Coverage | 100 square feet |
| Customer Reviews | 4.6 out of 5 stars 6,216 Reviews |
| Dry Time In Hours | 1 |
| Finish Type | Gloss |
| Full Cure Time | 1 hours |
| Global Trade Identification Number | 00020066277789 |
| Is Waterproof | False |
| Item Form | Liquid |
| Item Type Name | Primer |
| Item Volume | 1 quarts |
| Item Weight | 2.8 pounds |
| Manufacturer | Rust-Oleum |
| Model Name | 286258 |
| Model Number | 286258 |
| Paint Type | Acrylic |
| Part Number | 286258 |
| Size | Quart (Pack of 1) |
| Special Feature | Rust Resistant |
| Special Features | Rust Resistant |
| Specific Uses For Product | Interior/Exterior |
| Surface Recommendation | Masonry,Metal,Wood |
| UPC | 020066277789 |
| Unit Count | 31.5 Fluid Ounces |
| Warranty Description | Warranty |
| Water Resistance Level | Water Repellent |
K**.
Zinsser Bulls Eye 1-2-3 Primer: The One You Reach For Every Time
I've used a lot of primers over the years and this one just keeps ending up back in my hand. It's water-based, so cleanup is easy and the smell is minimal, which matters a lot when you're working inside or in a tight space. It goes on smooth, covers well in one or two coats, and dries fast enough that you're not sitting around waiting to move to the next step. What I really appreciate is the coverage on problem surfaces. If you've got stains, discoloration, or walls that just look rough, this stuff handles it without complaint. It's thick enough to actually do something but not so heavy that it fights you on the brush or roller. The consistency is consistent, which sounds basic but isn't always true with cheaper primers. The quart size is the right call for smaller DIY projects. It goes further than you'd expect, and you'll likely have some left over. If you want a really clean finish for your topcoat, a quick pass with 220 grit before you paint makes a noticeable difference, though it's by no means required. No complaints worth raising. It does exactly what a primer should do, doesn't fight you, and doesn't cost a fortune. For the price and performance, it's hard to argue with. I'd stock a couple of these before any paint project.
J**A
Very good value and did a nice job with only one coat
I stripped some old metal kitchen cabinets and needed to prime them before repainting them. This was very good and easy to work with. I feel like I barely made a dent in the can. It does feel kind of chalky when it dries, but that's okay because I used a nice acrylic coat and will be using polyurethane once those layers are dry. I painted my first layer of new paint color about 2 hours after I'd used this. It was plenty dry enough. I only used one coat but feel it was enough. The price was good and it can be used on multiple surfaces.
A**R
Must Prime no matter what paint says.
Exactly what you need. Painted stark white builder cabinets to navy blue. Grey primer was a must! Used this before. Always dependable.
L**A
Better coverage
Pleased with product. Covers way better than other primers.
D**R
Alright
Alright paint but you have to put like 4 coats in order the get the right grey color.
M**A
I used this primer for a DIY project and it worked really well
I used this primer for a DIY project and it worked really well. It was easy to apply and adhered nicely to the surface. I also liked that it dries fairly quickly, which made it easier to move on to the next step of the project. The gray color worked well as a base for my project, and the quart size was enough for what I needed. Overall, a solid primer for both small and larger projects.
R**E
Great buy!
This stuff is amazing! A little goes a long way!
A**L
Goes a long way!
Works good. Painted over old concrete planter paint before changing pot from blue to red. Covers great. Easy to work with. Durable adhesion.
よ**ん
Delivery problems
This product seems to have the ability to escape from captivity never to be seen again. Other Zinsser paints the same. Maybe they are colonizing some far flung Pacific Atoll ?
R**A
As described
As described
S**S
Great coverage!
Very high quality product. Great coverage. Highly recommend.
R**O
Good value
Works as well as expected and pricing is fair
S**@
Excelente
Lo utice para un proyecto bajo la escalera, quedó espectacular y ayudó mucho a qué rindiera el esmalte posterior. Seca muy rápido y el olor es mínimo.
Trustpilot
1 day ago
2 weeks ago